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Our Story

Who We Are

Phil Hill & Associates is the rebranded combination of the PhilOnEdTech blog and MindWires LLC.

What makes Phil Hill & Associates different than our competitors is our collective expertise and experience in the educational technology space, particularly in helping large, complex organizations make effective learning platform decisions. Through our market analysis role, we keep track of key educational technology trends. Our consulting practice routinely works with organizations to perform deep-dive needs assessment, architectural reviews, and project scoping around educational platform usage to improve learning results and organization success.

Meet The Team

Phil - Phil Hill & Associates

Phil Hill

Phil Hill (@PhilOnEdTech) has been a market analyst and consultant in EdTech for over two decades. He is most notably recognized for publishing the On EdTech blog and newsletter, which began in 2019 after he decided to separate from the e-Literate brand and blaze his own trail. Revered for his honest and upfront take on market trends for online / hybrid education, OPMs, and learning platforms, Phil provides thoughtful and practical advice to his clients. His unique graphics and visuals have been widely used and shared in the education space. Phil is also a husband, father, and grandfather. He enjoys being outdoors, spending time with his Australian Shepard, craft beer, and live music.

Glenda - Phil Hill & Associates

Glenda Morgan

Prior to joining Phil Hill & Associates, Morgan (she goes by her last name) worked on the Education team at Gartner, covering teaching and learning...

Prior to joining Phil Hill & Associates, Morgan (she goes by her last name) worked on the Education team at Gartner, covering teaching and learning including learning management systems, online learning, OPMS and online proctoring among other topics. Prior to joining Gartner she worked for over 15 years supporting teaching and learning technologies in higher education at the University of Illinois at Urbana-Champaign, George Mason University, the California State University Office of the Chancellor and the University of Wisconsin System. Morgan comes to us ready to provide analysis and commentary on current and future market trends and their impact on education. Morgan holds a PhD from the University of Minnesota. She is in the process of moving to Utah with her spouse and is looking forward to exploring the backroads of the surrounding states as well as new culinary adventures.
Kevin - Phil Hill & Associates

Kevin Kelly

Kevin Kelly has been working in higher education for over two decades and is a well-known author who has published peer-reviewed book chapters and journal articles...

Kevin Kelly has been working in higher education for over two decades. He is a well-known author who has published co-authored books, peer-reviewed book chapters and journal articles on teaching, learning, technology and alternative academic careers. In addition to teaching Instructional Technology classes at San Francisco State since 1999, Kevin has worked in multiple leadership roles managing academic technology and faculty development teams for the university. Kevin has worked with several university and community college systems, emphasizing institutional collaboration to support student success in online, hybrid, and hybrid flexible learning. Kevin is known (at least to us) as the Dennis Miller of EdTech for his quick wit and limitless cultural references.


Whether your organization is a school, an education company, an educational policymaker, or an investor in education companies, we can help you with your EdTech strategy. MindWires specializes in providing clarity – cutting through the complexity of technology markets to understand future trends, mapping learning needs to technology infrastructure and organizational support.

Strategic but Practical

Some consulting shops primarily provide high-level strategic advice while others are mainly operations-oriented. We think it is important to combine both elements in our practice. While our clients usually come to us for advice about what they should be doing, we aren’t satisfied until we are able to see them achieve their goals. For that reason, we often provide coaching, process consulting, or even operational support as part of our engagements.

Are your EdTech issues keeping you up at night?

We can help.

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